Don deals with a trade-paper interview but doesn't want to talk about himself. A manufacturer of a "wholesome" two-piece bathing suit wants to hire the firm but doesn't want anything too risque. Pete and Peggy try to secure more money for the firm.

As Sterling Cooper Draper Pryce tries to build upon its current business, Peggy is given new responsibility. Don and Harry indulge a client. Betty contemplates her mortality after seeing a doctor.

Don has an encounter with someone from the past. Meanwhile, Roger increases Peggy's workload, and Joan comes to a momentous decision.

Don is honored at a banquet for the American Cancer Society, but finds his professional reputation has been damaged. Sally lends a hand to a relative. Megan's parents come to visit from Canada.

Don and Megan take a trip to Hawaii for the holidays, Sally's friend visits the Francis family, a comedian torpedoes Peggy's Super Bowl ad campaign, and Roger gets some bad news about his mother.

Don strikes up a friendship with the surgeon in his building, Peggy tries to save her campaign, Roger makes a scene at his mother's funeral, and Betty goes to Manhattan to find Sally's friend.