Season 1 of The Accidental Influencer premiered on March 10, 2024.

Red is unceremoniously dumped by her longtime boyfriend she had hoped to marry and quits her stable job. Pouring out her life grievances on social media, Red accidentally goes viral on Instagram.

After Red’s online fame explodes, she keeps her influencer career as a side gig and focuses on her real job at August Forth, a dessert shop in trouble. The shop owner Jay’s breakup has sent the business into a slump, and Red has no choice but to step in—she can’t afford to lose another paycheck! But as Red and Jay work side by side to save the shop, Red doesn’t realize how close they’re getting…until it’s too sweet to ignore. Will they save the business or get lost in a new kind of recipe…for romance?